Where you put your subject in your frame conveys a message.
What do you want the viewer to feel even before a single word is spoken?
Is the message playful? Is it intense? Is the person reaching a pivotal moment in a story?
These are all things you have to consider when deciding where you want that person to be in relation to the frame.
For most of our standard “talking head” style videos, we typically put the person on the left or right third of the frame.
This tends to provide a natural feeling distance between the speaker and the viewer.
A style we’ve seen a few times is where the speaker facing the edge of the frame.
This isn’t typically a style we use, but we definitely see the merit in using it during a very intense moment in dialogue.
Story telling with your frame is crucial.
Another thing to consider is if you are filming something that you know will have lower thirds on screen.
In this case, your decision on where to place the subject in the frame is also going to be influenced by where you intend to place those lower thirds graphics.
It’s incredibly easy to fall into a muscle memory sort of set up so we always encourage people to try and shake things up as often as possible and experiment with different angles and focal lengths to see how it effects the feel of the piece.

01 | 3 Point Lighting For Interviews
You know what’s funny? People will typically sit down for an interview and say, “Oh, the lights are so hot!”Spoiler: They’re not. These lights don’t